• About UGM
  • SIMASTER
  • SINTESIS
  • Public Information
  • SDGs
  • English
    • Bahasa Indonesia
    • English
Universitas Gadjah Mada Universitas Gadjah Mada
Faculty of Economics and Business
  •  About Us
    • Overview
    • History of The Establishment
    • Mission & Vission
    • School Values
    • School Leadership
    • Senate Leadership
    • Department Leadership
    • Study Program Leadership
    • Unit Leadership
    • Faculty Advisory Board
    • Annual Report
    • Campus Facilities
    • Visual Identity
    • News Room
    • The 70th Anniversary
  • Academic Programs
    • Undergraduate Program
    • Master Program
    • Doctoral Program
    • Profession Program
    • Short Academic Programs
    • Professional Programs & Certification
    • International Undergraduate Program
    • International Doctorate in Business (IDB)
    • Academic Calendar
    • Rooms and Events
  • Faculty & Research
    • School Memberships
    • School Accreditation
    • International Networks
    • Faculty Members
    • Visiting Professor & Research Fellows
    • Professional Staffs
    • Publications
    • Published Journals
    • Working Papers
    • Fields of Study
    • Supporting Units
    • International Conference Partnership
    • Call for Papers
    • Community Service
    • Faculty Library
  • Admission
  • Home
  • News

The Importance of Developing a Business Mindset Early On

  • News
  • 13 August 2025, 14.48
  • By : kurnia.ekaptiningrum
Azellia Alma Shafira

Successful businesses rarely emerge from sheer luck. They are built on thorough planning, a clear strategic roadmap, and the ability to assess risks. These points were highlighted during the Developing Business Mindset (DBM) session for new Pionir Simfoni FEB UGM 2025 program students on Wednesday (August 6). This session is an initial foundation for new students to develop an entrepreneurial mindset and understand how an idea can be transformed into a strategic and sustainable business model.

Azellia Alma Shafira, S.E., M.Sc., a lecturer from the Department of Management at FEB UGM, shared knowledge about The Art of Business Model Canvas (BMC) with the new students of FEB UGM. Known as Selly, she explained The Art of Business Model Canvas (BMC), a strategic tool developed by Strategyzer from Switzerland, to help entrepreneurs translate concepts, consumers, infrastructure, and finances into visual elements.

“BMC is similar to a business plan, but there are no exact elements, only strategic ones, and it is flexible according to business conditions. This tool is useful for coherently describing, designing, and changing business models,” she added.

“BMC is like a business plan, but without exact formulas. It is flexible, strategic, and can change according to conditions,” she explained.

Selly outlined the three main pillars of BMC: desirability (market and consumers), feasibility (internal capabilities), and viability (cost structure and revenue streams).

“The ideal business has all three of these components,” she added.

Selly explained that BMC consists of three elements: desirability, which describes the market and consumers or external factors; feasibility, which outlines business capabilities or internal factors; and viability, which covers the cost structure and revenue streams.

“An ideal business model has all three of these main components. They have products that are needed and desired by the market, can produce and deliver products, and have profit potential,” she explained.

During the BMC development process, Selly shared several essential tips. These include using concise points and numbers, ensuring logical connections and interrelationships between blocks, conveying a coherent narrative, recognizing audience understanding and expectations, and avoiding unnecessary jargon.

“The best planner never plans for the best; they plan for the worst,” she emphasized, highlighting the importance of realistic and adaptive business planning.

Reported by: Shofi Hawa Anjani

Editor: Kurnia Ekaptiningrum

Sustainable Development Goals
SDG 1 SDG 4 SDG 5 SDG 8 SDG 9 SDG 10 SDG 17

Views: 21
Tags: SDG 1: No Poverty SDG 10: Reduced Inequalites SDG 17: Partnerships For The Goals SDG 4: Quality Education SDG 5: Gender Equality SDG 8: Decent Work And Economic Growth SDG 9: Industry Innovation And Infrastructure SDGs

Related Posts

Tim Moon

FEB UGM Team Wins 2nd Place at ASCEND 2025 Business Competition

News Wednesday, 13 August 2025

A team of students from the Faculty of Economics and Business, Universitas Gadjah Mada (FEB UGM), competing under the name Moon, successfully won second place in the Airlangga Strategic Case Engagement for Next-Gen Development (ASCEND) 2025, organized by Do Well Do Good (DWDG) Universitas Airlangga.

Orientation Day 2025

FEB UGM Welcomes 81 International Students in 2025

News Tuesday, 12 August 2025

The Faculty of Economics and Business, Universitas Gadjah Mada (FEB UGM), warmly welcomed 81 international students for the odd semester of the 2025/2026 academic year during the Orientation Day event held at the Alumni Corner on Monday (August 11).

Aurel Diyah Agustin

FEB UGM Student Wins National Award for Face-Based Digital Ticket Innovation

News Tuesday, 12 August 2025

Faculty of Economics and Business UGM students have again made their mark nationally through the Next-Gen Science Technopreneur Battle 2025.

Relasi Sehat

Wuri Handayani’s Contribution to the Development of the Relasi Sehat Book

News Monday, 11 August 2025

The complexity of social relationships in an academic environment often presents challenges. To foster healthy social relationships, Universitas Gadjah Mada (UGM) has developed a guidebook to build professional, ethical, and responsible interactions, titled Relasi Sehat (Healthy Relations).

The book was collaboratively written by 12 lecturers from various faculties, each with different academic backgrounds and a strong commitment to issues related to women, inclusivity, equality, and ethics.

Latest News

  • The Importance of Developing a Business Mindset Early On
    13 August, 2025
  • FEB UGM Team Wins 2nd Place at ASCEND 2025 Business Competition
    13 August, 2025
  • FEB UGM Welcomes 81 International Students in 2025
    12 August, 2025
  • FEB UGM Student Wins National Award for Face-Based Digital Ticket Innovation
    12 August, 2025
  • Wuri Handayani’s Contribution to the Development of the Relasi Sehat Book
    11 August, 2025

Related Article

  • FEB UGM Team Wins 2nd Place at ASCEND 2025 Business Competition
    13 August, 2025
  • FEB UGM Welcomes 81 International Students in 2025
    12 August, 2025
  • FEB UGM Student Wins National Award for Face-Based Digital Ticket Innovation
    12 August, 2025
  • Wuri Handayani’s Contribution to the Development of the Relasi Sehat Book
    11 August, 2025
  • Prof. Hiram Ting Calls for Responsible Tourism Transformation
    8 August, 2025
Universitas Gadjah Mada

Universitas Gadjah Mada
Faculty of Economics and Business

Jln. Sosio Humaniora No.1, Bulaksumur, Yogyakarta, Indonesia 55281

Map & Direction
More Contact Information

Department

  • Accounting
  • Economics
  • Management

Faculty Directory

  • Public Information
  • Room Management
  • Asset Management
  • Cemetery Management

Alumni

  • Alumni Community
  • Alumni Services
  • Tracer Study
  • Jobs & Internships
  • Scholarships

Social Media

© 2025 Faculty of Economics and Business UGM

DisclaimerSite Map

💬 Need help?
1
FEB UGM Official WhatsApp
Hello 👋
Can we help you?
Open chat