Learning and Academic Multimedia Production, and Public Relations Unit

Mastering technical skills is not the only asset needed to succeed in the professional world. Entrepreneur and content creator Raymond Chin asserts that mastery of soft skills, such as communication and empathy, is the main foundations that determine a person’s success in business.

The Faculty of Economics and Business, Universitas Gadjah Mada (FEB UGM), graduated 37 new accountants on Friday, 14/11/2025, at FEB UGM. Bayu Sutikno, S.E., M.S.M., Ph.D., Vice Dean for Academic and Student Affairs of FEB UGM, conveyed a message encouraging the new accountants to apply the knowledge, integrity, and professional ethics they have gained during their studies.

“Be accountants who are not only technically competent, but also uphold strong integrity and understand global issues,” Bayu said.

On this occasion, the Chairman of the Indonesian Institute of Certified Public Accountants (IAPI), Tarkosunaryo, MBA., Ak, CA., CPA, delivered a scientific oration titled “Becoming an Accountant with Integrity in the Era of Artificial Intelligence: Leading Sustainability and Innovation.” He stated that advancements in artificial intelligence (AI) will fundamentally transform accounting practices.

Effective communication, leadership, and negotiation skills are essential factors that support career success. Budi Yanto, Managing Director of PT Media Sarana Data (GMEDIA), stated that soft skills are a crucial determinant of success in one’s career.

The increasing vulnerability among the non-poor has emerged as a new challenge for Indonesian society today. At the same time, the middle class continues to shrink, and demographic pressures from an aging population are intensifying.