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Visit from Case Writing Initiative (CWI) Singapore Management University

  • News
  • 6 December 2016, 16.07
  • By : Admin
Philip Charles Zerrillo

Four delegations from the Centre for Management Practices Singapore Management University (SMU) visited Faculty of Economoics and Business UGM on Tuesday, December 6, 2016. They were Dr. Philip Charles Zerrillo (Executive Director, Centre for Management Practice and Professor of Marketing at Singapore Management University) and along with three other staff Mr. Chan Chi Wei and Mrs. Sheetal Bhardwaj (Case Writer of Center for Practice Management Singapore Management University), and Mrs. Havovi Joshi (Head of Communications and Dissemination for the Center for Practice Management Singapore Management University).

During the visit they provided Case Writing Workshops to teaching staff at the Faculty of Economics and Business. This two days workshop took place from 6 to 7 of December. This activity carried out joint activities between Universitas Gadjah Mada (Faculty of Economics and Business) and Singapore Management University in order to assist the faculty members in writing case studies that is beneficial for teaching and learning process at the faculty. The teaching staff of the Faculty of Economics and Business UGM submitted case proposal and later given feedback and development in order to create interesting case for students and support teaching activities.

Sources: Wida/febugm

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