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The Faculty of Economics and Business, Gadjah Mada University (FEB UGM), held a retirement preparation training programme for 24 professional staff members retiring between 2025 and 2027.
Association of Chartered Certified Accountants (ACCA) in collaboration with ASEAN University Network on Business and Economics (AUN-BE) held a webinar on “Essential Skills for Future Finance Professionals in the Age of AI” on Friday, 22 August 2025 and was attended by 219 participants from various countries.
Amidst the rapid development of digital technology, artificial intelligence (AI) has become an essential part of modern marketing strategies. Dr. Sahid Susilo Nugroho, M.Sc., a lecturer at the Faculty of Economics and Business, University of Gadjah Mada, and an expert in digital marketing, said that AI plays a role in the creative process and accelerates the production of promotional content without reducing its emotional relevance and visual aesthetics.
Sahid explained that various AI-based tools are now used in the creative industry.
In the era of Industry 5.0, artificial intelligence (AI) has become increasingly widespread. Beyond simply making human life easier, AI has already demonstrated its ability to enhance efficiency and workplace productivity across various sectors.